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03 June 2008
TradeDoubler Strengthens UK Management Team
TradeDoubler, the global digital marketing company, today announced the appointments of Ben Wood as UK Managing Director and Lara Kelly as Client Services Director.
01 April 2008
TradeDoubler launches contextual advertising with td AdMatch
TradeDoubler, the global digital marketing company, today announces the launch of td AdMatch, its cutting-edge contextual advertising solution. td AdMatch is designed to maximise the performance of online advertisements and is unique in its ability to serve ads across text, product and display ad formats.
25 March 2008
TradeDoubler and The Search Works share award-winning form
TradeDoubler and The Search Works both picked up accolades at the recent Revolution and Media Momentum awards this month claiming ‘Best use of affiliate’ and ‘Best management team’ respectively. The awards cap off a sustained period of success across the two businesses since TradeDoubler acquired The Search Works last July.
07 February 2008
TradeDoubler appoints Caroline Taylor to Group Marketing Director
London, 7th February 2008 – TradeDoubler, the Pan-European digital marketing company, today announces the appointment of Caroline Taylor to Group Marketing Director. The appointment follows the acquisition last year of The IMW Group where Caroline previously held the role of Marketing Director.
31 January 2008
TradeDoubler announces 53% year on year revenue growth
TradeDoubler has today announced an increase in year on year revenues of 53%. Revenues for the group rose to SEK 2.66 billion (approx. €282 million) in 2007 compared to SEK 1.74 billion (€184 million)for the previous year.
09 January 2008
TradeDoubler announces move into Asia through TD Technology in Japan
TradeDoubler, the Pan-European digital marketing company, has today strengthened its presence in the Asian market with the launch of TD Technology in Japan. Formerly The Technology Works®, which was acquired by TradeDoubler in July 2007, the rebranded TD Technology is a media technology company that allows customers to control, measure and optimise online marketing activity (
www.tdtechnology.jp). Accompanying the rebrand is the appointment of experienced new staff to its Tokyo office, further strengthening its online marketing technology proposition.
28 November 2007
Christmas comes early for HMV and TradeDoubler
Christmas cheer is descending on the teams at TradeDoubler and client hmv.com as they celebrate their recent success in the Best Use of Affiliate Marketing category at the annual IMA Awards. This is the first affiliate-specific category of its kind on the industry awards circuit and is a testament to the growing importance of this channel in clients’ digital marketing budgets to warrant individual recognition. hmv.com fought off stiff competition from Jessops, the second TradeDoubler client to be shortlisted, 3 Mobile (agency: Summit Media) and CreditExpert Financial (agency: Experian) to claim the accolade.
12 November 2007
TradeDoubler expands relationship with BT
Following a successful re-pitch, BT has today appointed TradeDoubler, the pan-European digital marketing company, as its primary affiliate network provider for the BT group of services – including BT Shop, BT Vision, BT Total Broadband and BT Business.
09 November 2007
PC World Returns to the Tradedoubler Network
PC World has today announced that it will be re-launching its affiliate programme with TradeDoubler, the pan-European digital marketing company. The revised focus of PC World to deliver incremental sales revenue from its programme and to extend its reach amongst affiliates has been pivotal to the reinstatement of TradeDoubler whose unparalleled publisher reach and commitment to publisher recruitment has been a key deciding factor. PC World will be also working with the TradeDoubler Client Services team to build its programme profile making it the most competitive in its sector.
25 September 2007
TradeDoubler Affiliate Marketing Summit is a Resounding Success
TradeDoubler last week confirmed its leading position within the UK affiliate marketing industry when hundreds of delegates comprising publishers, agencies and advertisers from sectors ranging from retail, travel and electronics to telecoms, finance and gaming attended the TradeDoubler 2007 Summit at the British Film Institute on 19th September. Summit speakers stimulated interesting debates on the challenges and opportunities facing the online industry, and the future of affiliate marketing.
26 July 2007
TradeDoubler acquires The Search Works
TradeDoubler has acquired all shares in The IMW Group, which includes The Search Works and those companies trading as The Technology Works.
20 July 2007
TradeDoubler Invests Heavily to Further Expand Publisher Base
The latest figures from comScore Media Metrix show that TradeDoubler has a reach of 83.3% (May 2007 data) of the UK online population, meaning the company has the second largest reach of all networks currently measured by comScore in the UK. comScore’s Media Metrix, an independent internet audience measurement metric, details online media usage for home and work audiences.
07 June 2007
Casper Seifert appointed new Chief Financial Officer of TradeDoubler
Casper Seifert has been appointed new Chief Financial Officer (CFO) of TradeDoubler AB (publ), effective June 8, 2007. He will be a member of TradeDoubler's Group Management Board and will be responsible for the company's financial operations including investor relations.
01 June 2007
TradeDoubler Group Appoints New Human Resources Director and VP Business Development
TradeDoubler Group today announced two senior appointments. Ulrika Wahllöf will join TradeDoubler as Human Resources Director on 22nd August, 2007, replacing Petra Lindqvist who will return part time after the summer following maternity leave. Additionally, TradeDoubler also promoted Kayhan Utkutug to the newly formed position of VP Business Development.
14 May 2007
TradeDoubler wins exclusive contract with Opodo
Opodo, the first truly Pan-European travel service, has today announced that it is to consolidate its affiliate marketing partnerships with TradeDoubler, the pan-European digital marketing company.
28 March 2007
TradeDoubler Appoints New President and CEO
The Board of Directors of TradeDoubler today announces that William Cooper has been appointed as President and Chief Executive Officer of TradeDoubler AB (publ).
29 November 2006
Build up to Christmas spreads the magic of Hamleys online
29th November 2006 – TradeDoubler, a leading European provider of digital marketing solutions, announces today the launch of an affiliate programme for Hamleys, the world renowned London toy emporium. In the build up to Christmas, Hamleys has turned to TradeDoubler to help extend its reach outside the iconic London store location, and to drive increased online sales.
27 October 2006
TradeDoubler - Revenues rise by 54% per cent year-on-year
TradeDoubler, a leading European provider of online marketing and sales solutions, today announced its Q3 results for 2006. Results demonstrate a total revenue of SEK 426.9m (approximately EUR 46.3m), an increase of 54 per cent over Q3 2005.
12 September 2006
BT reconnects with TradeDoubler
TradeDoubler, a leading European provider of online marketing solutions, announces today that it has re-signed BT. The new relationship will see TradeDoubler in an extended role, running five affiliate programs for BT. BT's decision to return to TradeDoubler follows extensive positive feedback from its publishers during a review of its affiliate strategy. TradeDoubler's reputation amongst publishers for delivering results was influential in BT's decision.
18 August 2006
Asda selects TradeDoubler
18 August 2006 – ASDA is set to expand its online offering through the launch of its first affiliate marketing program with TradeDoubler, a leading European provider of online marketing and sales solutions. Turning to TradeDoubler for its extensive experience in running successful affiliate programmes within the sector, ASDA will harness the programme to promote the entertainment, floral, contact lenses, gift and photography sections of its existing website: www.asda.co.uk.
18 August 2006
Asda Selects TradeDoubler To Manage Affiliate Programme
18 August 2006 – ASDA is set to expand its online offering through the launch of its first affiliate marketing program with TradeDoubler, a leading European provider of online marketing and sales solutions. Turning to TradeDoubler for its extensive experience in running successful affiliate programmes within the sector, ASDA will harness the programme to promote the entertainment, floral, contact lenses, gift and photography sections of its existing website: www.asda.co.uk.
10 August 2006
TradeDoubler - Revenues rise by 56% per cent year-on-year
TradeDoubler, a leading European provider of online marketing and sales solutions, today announced its Q2 results for 2006. Results demonstrate a total revenue of SEK 400.9m (approximately EUR 43.6m), an increase of 56 per cent over Q2 2005, demonstrating the momentum of TradeDoubler’s strategy and products.
21 March 2006
TradeDoubler - William Cooper - COO
TradeDoubler, a European provider of online marketing and sales solutions, today announced the appointment of William Cooper as Chief Operating Officer. Cooper replaces Daniel Nordstrom, Vice President European Operations, who is leaving the company after more than six years to focus on his family business.
14 February 2006
Online sales beat the high street
TradeDoubler reveals that in stark contrast to offline sales, ecommerce in the UK and across the rest of Europe has continued to perform well in January following a strong Christmas, leading to a steady year on year increase in sales generated online.
09 December 2005
Hertz
Hertz Rent-A-Car is set to launch a pan European affiliate marketing program to boost bookings over the Internet, in time for the Christmas travel rush.
30 November 2005
Tradedoubler Appoints Head Of Consultancy And Project Manager
London 30 November - In a strategic move to support and enhance its range of online marketing solutions TradeDoubler, a European provider of online marketing solutions, today announced two major appointments - Sarah Escott to the position of Head of Consultancy and Abbie Alter to Project Manager.
05 April 2005
TradeDoubler goes from strength to strength with strong 2004 year-end results
STOCKHOLM, Sweden – April 5th, 2005 – TradeDoubler, Europe's leading provider of online marketing and sales solutions, today announced its fiscal year end results for 2004. Audited results demonstrate a total revenue of €65 million (598 million SEK), an increase of 130 per cent from €28 million in 2003. This surpasses 2003’s revenue growth of 86 per cent, demonstrating the momentum of TradeDoubler’s strategy and products.
26 January 2005
Hilton
Hilton International (“Hilton”) has announced an agreement with TradeDoubler, the European market leader for online performance-based marketing, to establish an affiliate marketing programme. The move supports Hilton’s strategy, which is to drive 20% of individual business online by 2008.
16 December 2004
National Lottery Drives Online Registrations For Play By Text With TradeDoubler
Camelot Group plc, operator of The National Lottery, has selected TradeDoubler, Europe's leading provider of online marketing and sales solutions, to implement an affiliate marketing program to drive online registrations for the new 'Play by Text' service. Play by Text allows players to purchase tickets by text message through their mobile phone for Lotto, EuroMillions and Daily Play - once they have registered online.
15 December 2004
Tradedoubler Launches Revolutionary Adtool Service
TradeDoubler, the European market leader for online performance-based marketing, has announced the launch of ‘AdTool’, a new technology that enables online publishers to design and manage their own adverts, based on the advertisers’ product database. This exclusive tool provides a sophisticated and easy way to optimise websites and provide publishers with support when creating, designing and tracking an advert.
10 September 2004
Badweather
According to the latest statistics from online marketing expert, TradeDoubler, European consumers have scrapped their traditional outdoor summer activities this year in favour of shopping on the Internet. The bad weather in August has caused families to ditch mandatory trips to the summer high street sales, the beach or theme parks, for online shopping, gaming and entertainment.
08 September 2004
TradeDoubler Sets The Pace For Online Marketing And Sales In Europe
STOCKHOLM, Sweden - September 8, 2004 – TradeDoubler, the leading provider of solutions for managing online marketing and sales activities, today reinforced its market position by announcing revenues of €27.1 million for the six months ended June 30th 2004. This trend sends positive signals to the rest of the market and confirms the validity of both TradeDoubler’s business model and the upbeat independent analysts’ growth forecasts.
09 July 2004
Record Results Mark The First Anniversary Of Dabs.Com’s Affiliate Program With TradeDoubler
dabs.com, the leading UK online retailer of IT and consumer electronic goods, and TradeDoubler, Europe’s leading provider of online marketing and sales solutions, are celebrating the first anniversary of their relationship by unveiling record successes in online sales. Since the launch of the TradeDoubler affiliate programme last June, Dabs has seen a constant rise in sales, with revenue from the program reaching almost £2.5 million in the first six months of this year alone. TradeDoubler forecasts that this figure will exceed £6 million by the end of 2004, boosted by anticipated strong Christmas sales.
25 June 2004
Eurostar
Eurostar, the high-speed train service that carries passengers between the UK, France and Belgium, has signed an agreement with TradeDoubler to launch an affiliate marketing network. The programme, launched in the UK in May, aims to generate traffic to Eurostar’s website - Eurostar.com - via TradeDoubler’s network of affiliate publisher partners, thereby increasing the number of Eurostar’s online sales. TradeDoubler affiliates will be paid a commission for every sale transaction secured via their site.
24 June 2004
Avis
Avis Europe plc, the leading car rental company in Europe, has signed an agreement with TradeDoubler, the European market leader for online performance-based marketing, to utilise its Media Toolbox solution. This will allow Avis Europe to consolidate analysis of all its online marketing, enabling more effective measurement, tracking and reporting across all regions.
11 June 2004
Visit TradeDoubler at Internet World 15-17th June
TradeDoubler will be exhibiting at the Internet World – New Media Marketing exhibition at Earls Court from 15-17th June. Internet World is an event aimed at Marketing directors/managers, eMarketing managers, heads of eCommerce and Senior business professionals from the UK and Europe all looking to source companies who specialise in Online Marketing, Banner Advertising, email marketing, Campaign Management, Performance Based Marketing, SEO, Affiliate Marketing...
Visit our sales team at the show at stand F48 in Earl’s Court 2
27 May 2004
TradeDoubler - Export Hermes Award
On Monday 24 May, Crown Princess Victoria of Sweden presented TradeDoubler with the "Export Hermes" award in recognition of its successful export strategy.
19 May 2004
General Information Regarding Addendum To The Affiliate Agreement
Preamble to Addendum
TradeDoubler’s Affiliate Agreement provides a set of Terms and Conditions under which all publishers must comply. This agreement enables TradeDoubler to act against any activity which is deemed to be unacceptable to our clients and our network of publishers. This Affiliate Agreement needs to be adapted in line with the dynamic nature of the online environment.
15 May 2004
TradeDoubler TrackerTM - April 2004
The TradeDoubler Tracker
TM is a monthly report detailing online sales volumes and trends across Europe, based on TradeDoubler's monitoring of sales made through its European network. The data contained within the tracker shows results from 660 advertisers, spanning a multitude of different sectors. TradeDoubler is an independent third party tracking technology.
15 April 2004
TradeDoubler TrackerTM - March 2004
The TradeDoubler Tracker
TM is a monthly report detailing online sales volumes and trends across Europe, based on TradeDoubler’s monitoring of sales made through its European network. The data contained within the tracker shows results from 660 advertisers, spanning a multitude of different sectors. TradeDoubler is an independent third party tracking technology.
29 March 2004
TradeDoubler announces profitable 2003 fiscal year end results
STOCKHOLM, Sweden - March 29, 2004: TradeDoubler, the leading provider of solutions for managing online marketing and sales activities on the Internet, today announced fiscal year end financial results for 2003. Audited results demonstrate a total revenue of €28 million (£19 million), an increase from €15 million (£10 million) in 2002. This growth represents a percentage increase in revenue of 86 percent from 2002 to 2003. The rise reflects the growth that the company has experienced year-on-year since it was founded in 1999, and the increase has surpassed company expectations of 50 to 75 per cent revenue growth for 2003.
17 March 2004
TradeDoubler TrackerTM - February 2004
The TradeDoubler Tracker
TM is a monthly report detailing online sales volumes and trends across Europe, based on TradeDoubler’s monitoring of sales made through its European network. The data contained within the tracker shows results from 660 advertisers, spanning a multitude of different sectors. TradeDoubler is an independent third party tracking technology.
19 January 2004
TradeDoubler TrackerTM - December 2003
As expected, online sales increased significantly during December in the lead up to Christmas. Most notably, the consumer electronics sector performed above expectation for TradeDoubler customers. Year on year, Christmas online sales volumes have increased by almost 250% indicating that the internet is now a trusted shopping vehicle which offers broad choice and reliability to shoppers.
19 December 2003
TradeDoubler Tracker™ – November 2003
The TradeDoubler Tracker
™ is a monthly report detailing online sales volumes and trends across Europe, based on TradeDoubler’s monitoring of sales made through its European network. It is published at the start of each calendar month and the content is based on data assimilated during the previous month.
08 December 2003
TradeDoubler Figures Reveal Healthy Online Christmas Sales
Alarm bells are ringing for European retailers in the wake of reports that offline pre-Christmas sales are down on projections. TradeDoubler, the leading provider of online marketing and sales solutions, however can reveal that online sales figures are rising rapidly in the run up to Christmas. The TradeDoubler monthly Tracker* shows the value of sales completed through its European network increased by over 25 per cent from October to November 2003
1. Even more encouraging is a growth in the number of online sales of more than 220 per cent
2.
18 June 2003
New focus, new website
TradeDoubler launches its new website which will be the gateway to Europe’s largest portal for buyers and sellers of online marketing.
16 April 2003
Patent acquisition from Lemonbox strengthens TradeDoubler's portfolio
The patent and the intellectual rights regard a method for steering information and messages on the Internet within so called clusters. Consumers that visit web sites within a certain cluster, which consist of several web sites within the same category that have similar offerings, without making any purchases will be given the possibility to find other offers that can suit them better based on visitor statistics and purchasing behavior.
02 April 2003
200 million in Internet sales boosts results
TradeDoubler’s revenue during 2002 increased from 7 million Euros for 2001 to 15 million Euros in 2002. This increase is accompanied with black figures on a monthly level since September last year, when the company achieved profitability on a group level, which has been achieved ever since. The company’s 10 European subsidiaries, operating across 14 countries, have however generated a positive contribution to the overall income, throughout 2002.
13 February 2003
TradeDoubler TrackerTM - January 2004
The TradeDoubler Tracker
TM is a monthly report detailing online sales volumes and trends across Europe, based on TradeDoubler’s monitoring of sales made through its European network. The data contained within the tracker shows results from 660 advertisers, spanning a multitude of different sectors. TradeDoubler is an independent third party tracking technology.
28 October 2002
TradeDoubler increases revenues by 100%
As a result of TradeDoubler’s ability to significantly increase its advertisers sales it will achieve a turnover of around 15 million Euro for 2002, which is approximately twice as much as last year. The comparative turnover for Q3 2002 to the corresponding period last year shows an impressive increase of 178%. The comparison of Q3 2002 to Q2 2002 shows an increase of 29%. The gross profit for the period January to September 2002 has increased by 130% compared to the same period last year. The company’s costs have also decreased and are more than 30% lower than last year, which has been achieved through effective cost control.
07 October 2002
Online marketing and sales provider experience strong growth, shows profitability and wins attractive award
For the eleventh time the Swedish Trade Council, in co-operation with the financial institutions SEB, Handelsbanken, Swedish Chamber of Commerce and the Swedish Embassy, have handed out the Achievement Awards to Swedish companies that have been the most successful in the UK during the past year. The prize for the service sector was given to TradeDoubler whose online marketing and sales solutions have generated exceptional results for its 160 UK clients.
18 June 2002
CEO of successful listed company joins TradeDoubler´s Board of Directors
TradeDoubler has a convincing business idea and shows very strong development, which made the decision to join the Board of Directors easy. TradeDoubler is a very professional, recognized and innovative player in the area of online marketing and sales, offering a vide range of solutions to help companies improve their online business. The company's ability to generate results for its clients, done in a very cost efficient way, is of course appealing to all businesses. I am confident that such solutions will be a natural part of every larger company's marketing and sales budget in the future, says Torvald Bohlin.
27 May 2002
Large increase in online sales for e-commerce companies during 2002
E-commerce in Europe is accelerating and online businesses are experiencing continuously improved results as well as increased revenues. TradeDoubler, the leading provider of solutions for performance-based marketing and sales, continues to generate a substantial amount of revenue for their clients. In total, the generated sales are estimated to as much as 100 million Euros for 2002.
20 March 2002
TradeDoubler signs first license operator agreement with Lietuvos Telekomas
After a successful three months' testing, when Lietuvos Telekomas has tried parts of TradeDoubler's product portfolio, it has now been verified that performance based marketing and sales solutions work excellent on the Lithuanian market. TradeDoubler and Lietuvos Telekomas have therefore decided to continue the co-operation in full scale.
20 March 2002
TradeDoubler expands globally through licensing partners
As a TradeDoubler license operator companies will get an expanded product portfolio and hence get increased revenue streams. This will also enable them to reach new target groups, interested in improving their online business through performance-based marketing and sales. As the market for these products steadily increase license operators will get a significant competitive advantage and a short time to market for offering these services.
14 March 2002
Break through orders for TradeDoubler's new products
The price comparison sites will use TradeDoubler Media Toolbox, a service aimed at portals, media and large traffic drivers. It is a third party tracking and administration engine, with which companies can manage online campaigns and relationships with advertisers and thereby strengthen their offerings. They will also be able to provide performance-based offers and make revenue from traffic generated to other companies.
11 March 2002
TradeDoubler launches new state of the art products
The new products that TradeDoubler launches will increase the users revenue coming from their online business as well as facilitate administration of online marketing and sales. Companies want control over sales channels, online partners, marketing and branding campaigns, provided through reliable and powerful tools that still are easy to maintain, which is exactly what TradeDoubler offers with these products.
14 February 2002
eBay and TradeDoubler team up for affiliate marketing in Europe
TradeDoubler, Europe's leader within online performance-based marketing and sales solutions, and eBay, the world's online marketplace, have joined forces in Europe. eBay has selected TradeDoubler's online marketing tool for its affiliate programs in France, Spain, Italy, Germany and the Netherlands. Already live on eBay, the affiliate marketing program allows eBay to advertise on thousands of Web sites across the Internet instantly expanding reach, building brand awareness and acquiring customers, all on a pay-for-performance basis. This results in more cost-effective online marketing and lower customer acquisition costs.
17 September 2001
TradeDoubler implements new technology platform
TradeDoubler, the leading European provider of performance-based marketing and sales solutions on the Internet, has introduced a new, central IT system for the company´s over 300,000 affiliates across Europe. The system can manage 4,000 transactions per second and performs more than ten million measurements of web site activity each day, with an additional capacity for more than 50 million activities per day.
13 September 2001
TradeDoubler nominated for IT-rookie of the year
Stockholm, Sweden 13 November 2001 For the sixth year in a row the award Guldmusen will be distributed in Sweden. Awards are given to companies in five different categories; IT-rookie of the year, IT-personality of the year, best IT-product of the year, best research project within the IT area and best IT analyst of the year.
09 July 2001
TradeDoubler receives 35 million SEK cash injection
The Swedish company TradeDoubler, the leading European provider of performance based marketing solutions on the internet has received a cash injection of 35 million SEK from a large Swedish financial institution and its existing investors.
05 February 2001
TradeDoubler Adds New Names To Affiliate Programme
London, 5th February 2001 - TradeDoubler, the European Affiliate Network, has added a host of impressive names to the burgeoning list of partners offering affiliate programmes over recent week.
30 November 2000
Claranet Announces Affiliate Partnership Programme
London, 30th November 2000 - Claranet, the UK's largest independent Internet Service Provider (ISP), has formed a partnership with TradeDoubler, the European Affiliate Network to implement an affiliate program initially for it's UK based users.
28 November 2000
Ebookers.com signs TradeDoubler
London, England - 28 November, 2000 - ebookers.com, (Nasdaq: EBKR, Neuer Markt: eb6) Europe's No.1 online travel company, today announced a major initiative to increase bookings originating from online affiliates, by signing with TradeDoubler, The European Affiliate Network.
07 September 2000
TradeDoubler partners with Lycos
TradeDoubler partners with Lycos 2000-09-07 TradeDoubler, the European affiliate marketing network, has signed a contract with Lycos in Scandinavia. Aiming to generate more traffic to its Internet portals in Sweden, Norway and Denmark, Lycos will use TradeDoubler's platform and services to establish and administer its affiliate programme. An affiliate programme improves the effectiveness of online business by linking traffic between content websites (affiliates) and commercial sites seeking to attract visitors (merchants), in this case Lycos.
05 July 2000
TradeDoubler launches German operations as part of European expansion
TradeDoubler, the leading European provider of performance based affiliate marketing solutions, today launches its operations and local web site (www.tradedoubler.com) in Germany. The German establishment is part of the company's aggressive European expansion, which so far encompasses fully owned subsidiaries in Sweden, Finland, UK, Denmark and Norway.
10 May 2000
TradeDoubler announces Roll Out in all Nordic countries
London, U.K. - TradeDoubler, Europe's leading provider of online affiliate marketing solutions, which recently secured a $10 million funding from Soros Private Equity Partners and Arctic Ventures, announced today that it has launched its services into Finland, Norway and Denmark, as part of its planned European roll-out.
19 November 1999
TradeDoubler launches affiliate network in Europe
Stockholm, Sweden- As the first European provider, TradeDoubler launches a totally managed solution for affiliate programs targetted at European e-merchants. Affiliate programs have been highly successful in the United States, where they are used as a natural infrastructure component for e-merchants.